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SADD - Students against Dangerous Driving

Campaign Design

  • Posted 1d ago
  • Remote
  • Volunteer
Estimated Time Required

5-10 Hours /job

Job Description

Estimated Start Date: 10 Feb 2025
Estimated End Date: 21 Feb 2025
Number of Volunteers Required: 1

Help create SADD's new campaign

Students Against Dangerous Driving - Kaitiaki o Ara/SADD is a student-led charity with the collective goal of preventing loss on New Zealand roads. The SADD team provide guidance and support using best practice, evidence based, road safety education approaches to influence their peers and wider community to positively promote safe road user behaviours.

We are looking for a youth focused, creative marketing person to help us come up with ideas for our term 3 road safety campaign, to replace oue SAFER September campaign.

Our new campaign, “Speak Up, Speak Out” is a youth-focused road safety initiative designed to promote activity and engagement in Term 3. This time of year has previously focused on SAFER September which in recent years has stalled in engagement so is due a freshen up.

The Speak Up, Speak Out campaign seeks to empower young people to address peer pressure, promote safer driving and passenger habits, and raise awareness about road safety and the SADD programme. The campaign will provide diverse and accessible ways for students to engage, ensuring inclusivity and relevance for various interests and schedules.

We need a title, tag lines, ideas for creative design to get maximum impact for our campaign.

If you are interested in helping our amazing road safety charity help reach more young people to prevent loss on our roads, then please contact us donna@sadd.org.nz.

Hard Skills Required

  • Youth Advocacy
  • Road Safety
  • marketing

Soft Skills Required

  • marketing
  • design
  • innovation
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