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New Zealand Media & Entertainment

Marketing Manager – B2B Acquisition

  • Posted 3d ago
  • On Site
  • Full Time
Location

Auckland

Job Description

THE ROLE:

We’re on the hunt for an experienced Marketing Manager to join us and lead the charge on our B2B Acquisition strategy. Alongside the Head of B2B Marketing and Engagement and the wider B2B Marketing team, you’ll be responsible for developing and implementing a results focused B2B Acquisition marketing strategy.

Taking a customer-centric approach and working collaboratively with stakeholders, your goal will be to attract new customers to NZME with a specific focus on digital marketing channels.

WHAT WE’RE LOOKING FOR:

  • Experience in developing and implementing an annual B2B Marketing plan, with a specific focus on acquiring new customers
  • A proven record of delivering effective B2B lead generation
  • A data-led mindset with the ability to analyse performance using tools like Google Analytics and Google Ads, translating insights into actionable improvements
  • Marketing automation experience - experience using CRMs like HubSpot is preferred but not essential
  • A SEO/SEM expert who can work with internal stakeholders to drive results
  • An understanding of eDM platforms is preferred but not essential
  • CMS and website management expertise
  • A socially savvy individual who can devise and implement a social media strategy that drives engagement and attracts new customers
  • Can do attitude focused on problem solving
  • Someone who’s keen to join a team where fresh thinking is embraced as we continue to evolve ways in which we engage current and potential customers alike


WHAT'S ON OFFER:

We live and breathe our values to be: Connected, Curious and Confident, meaning we tell it like it is, challenge the status quo, dare to try, constantly innovate, and expect some fun along the way. Our culture is diverse and inclusive; you can be yourself with us. NZME is home to award-winning brands and titles and is one of the largest integrated media companies in New Zealand. Here is where you can learn and expand your skills and grow your career.


Are you ready? Join the team now! Tell us why you’re our next superstar via CV and cover letter.

Hard Skills Required

  • Marketing Strategy
  • Digital Marketing
  • Performance Analysis

Soft Skills Required

  • Creative Collaboration
  • Communication
  • Organizational Skills

Benefits and Perks

  • 🤱
    Extended Parental Leave
  • 🏘
    Work from Home
  • 🧕
    Inclusive Workspace
  • ⚧
    Gender Transition Support
  • ⚖
    Work-Life Balance Support
  • 🧠
    Mental Health Workshops
  • 💚
    Counselling Services
  • 📈
    Professional Development
  • 🛂
    Visa Sponsorship
  • 🏎
    Competitive Salary
  • 📣
    Referral Bonuses
  • 💻
    Company Supplied Technology
  • 📱
    Discounted Phone or Internet Plans
  • 🩸
    Free Period Products
  • ⏰
    Flexible Work

Job Schedule

  • Shift Work

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