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Marketing Brand Specialist

  • Posted 2d ago
  • On Site
  • Full Time
Location

Auckland

Job Description


Please Quote Reference Number 11066

  • Driven marketer with a passion for Automotive, ready to make a real difference?
  • Do you want to work with NZ's most trusted Brand & Automotive market leader?
  • Are you ready to take your career to the next level & challenge for growth?


About us!

Manukau Toyota Group includes Dealerships in Botany, Manukau, Papakura and Pukekohe, three Bridgestone Tyre shops and a full PDI Centre in Botany. In 2024 the group achieved the Highest New Vehicle Sales for Toyota, and we are investing for further growth, including building an all-new Dealership in Pukekohe opening mid-2025.

Family owned and operated for over 30 years we built a strong reputation; it's our customers and people that are at the heart of what we do.

About the role!

The Marketing Brand Specialist will be integral to our growth strategy, and bring a positive impact across our brand, marketing, online presence, sponsorships, and local community:

  • Brand: Execute & refine marketing, increase our online presence to drive customer engagement and retention.
  • Campaigns: Oversee campaigns within brand guidelines to expand reach to our target audience.
  • Collaboration: Work alongside our Sales, Aftersales, and CRM teams to create marketing that supports achieving our business goals.
  • Performance: Measure and report on the effectiveness of marketing, sponsorships and campaigns, continually optimise to maximise ROI.


About you!:

  • Proven Experience: You have a can-do positive attitude, with 3+ years in automotive dealership marketing, ideally under the Agency Model and experience with the Toyota or Honda brands.
  • Passion for Automotive: A genuine passion for cars and the Toyota brand.
  • Customer Mindset: Understand the customer is at the centre of what we do, internal and external. Marketing supports the entire team to build Brand, Sales, Customer Experience and Retention.
  • Creative & Strategic: You understand the big-picture strategy, finding a way to make it happen by being hands on, and a keen eye for detail to lift standards, maintain consistency and maximise CX.
  • Results-Oriented: You know the importance of data, how to track performance, optimise and deliver measurable results.
  • Communication: You have the ability to communicate effectively across all areas and levels of the team.
  • Tech-Savvy: Experience with Dealer DMS & AutoPlay Software, vehicle online listings, websites, digital tools, social media, and analytics software.


About the opportunity?:

  • Market Leading Brand: Work with largest Toyota dealership group in NZ and make a real impact.
  • Career Growth: Implement new channels, campaigns, tech, drive change & be part of our success.
  • Work Environment: A supportive & collaborative team culture looking to grow, and innovative.


Ready to drive your career forward? Apply now and be part of something amazing!


Please Quote Reference Number 11066

Hard Skills Required

  • Marketing Strategy
  • Campaign Management
  • Digital Marketing
  • Data Analysis
  • Brand Management

Soft Skills Required

  • Communication
  • Creativity
  • Customer Focus
  • Collaboration
  • Problem-Solving

Benefits and Perks

  • 🅿
    Free Parking
  • ⏰
    Flexible Work

Job Schedule

  • Shift Work
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